Our Story & Mission

Transforming Malaysian agriculture through the harmonious integration of technology and traditional wisdom

Our Journey

Founded with a vision to bridge the gap between traditional farming practices and modern technology, our organization has been at the forefront of Malaysia's agricultural transformation since 2018.

We began as a small team of agronomists and tech enthusiasts who recognized the immense potential of combining local farming wisdom with cutting-edge AgriTech solutions.

Today, we work with over 500 farmers across Malaysia, helping them adopt sustainable practices that increase yield while preserving our precious natural resources.

Our Mission & Vision

Sustainability First

We prioritize environmental stewardship in all our projects, ensuring that technological advancement never comes at the cost of ecological balance.

Community Empowerment

We believe in building solutions that empower local farming communities, preserving cultural heritage while embracing innovation.

Data-Driven Growth

Leveraging satellite data and IoT technology to provide farmers with actionable insights for better decision-making and increased productivity.

Meet Our Team

Dejah Herzog IV

Agricultural Technology Director

Estelle Beahan

Sustainability Specialist

Meda Hane

Community Outreach Manager

Jefferey Becker

Data Analytics Lead

Jacky Boyer

Farm Relations Coordinator

Our Core Values

Innovation with Purpose

Every technological solution we develop serves a clear purpose: to make farming more sustainable, efficient, and profitable for Malaysian agricultural communities.

We reject innovation for innovation's sake, focusing instead on practical applications that deliver real value to farmers.

Collaborative Growth

We believe that sustainable agricultural transformation requires collaboration between farmers, technologists, policymakers, and local communities.

Our approach is built on mutual respect, knowledge sharing, and collective problem-solving.